TURQUALITY^® is a brand-building program designed to accelerate the pace of branding process of our companies who have the potential to internationalize and to create the positive Turkish product image abroad.

 
      TURQUALITY^® aims to bring “Turkiye” and “Quality” concepts together with a view not only for elevating the beneficiary companies to the level of international benchmarks, but also creating awareness on the internationally accepted values like quality and novelty that are actually carried by these brands.